I was offered 6% from 3 different dealers in the North West, and one who went above that with an over valued part ex to make it easier to jump out of my current PCP. Thats without negotiation
I'm kind of surprised this isn't more consistent - 1-2% here or there is only a few hundred quid, but as always when buying a new car I am a little surprised at the variation. I'd be back to my dealer complaining if I had been offered less!
Still, a discount is standard on any car - I would never buy a new car without at least 5% off the list price (including the options) - anything less and they are taking the michael a little...